Demo Monster

  • Season 1 , Ep 4
  • 02/06/2013
  • Views: 10,569

Network headquarters has developed a prototype that combines all target viewers of 18- to 34-year-old males into one composite viewer. (1:52)

Tags:  advertising, TV

- EVERYONE KNOWS OUR TARGETAUDIENCE...

IS 18 TO 34-YEAR-OLD MALES.

BUT HOW DO WEHIT THAT TARGET?

- HOW?- HOW?

BY RELYING ON MARKET TESTING?

NO.

- [scoffs]NO.

- BY TRUSTING OUR GUT?NO.

WE NEED MORE.

LARS.

AND SOFOR THE PAST SIX MONTHS,

WE HAVE BEEN DEVELOPINGA PROTOTYPE

THAT COMBINES ALLOF OUR TARGET VIEWERS

INTO ONE COMPOSITE VIEWER.

LADIES AND GENTLEMEN,THE FUTURE OF TELEVISION.

[thudding]

A FULLY FUNCTIONAL18 TO 34-YEAR-OLD MALE.

- PIZZA.

- LET'S GIVE THEM A LITTLEDEMONSTRATION

OF HOW HE WORKS.

[TV turns on][upbeat music]

- [robot beeps][all applaud]

- HE LOVES IT.

[seductive music][moaning]

[robot beeps]

HE LIKES IT.

THAT'S A HIT.

- UH, GEORGE, IF I MAY?

I'VE BEEN WORKING ON A LITTLESHOW MYSELF

AND I GAVE IT TO LARS AND,WELL, I'M CURIOUS TO SEE

WHAT THE DEMO MONSTERTHINKS ABOUT IT.

I THINK HE'S GONNA LOVE IT.- OH.

IT'LL BE A TRUE TEST.

- FELL PRETTY GOODABOUT IT, GEORGE.

- I'M LIZ.[cameras snapping]

I'M AN AMAZING PERSONWITH AN AMAZING LIFE.

- AND I'M LIZ.I'M--

[gunfire]

[robot buzzes angrily]

- YOU KNOW WHAT, LET ME ACTUALLYGIVE HIM A DIFFERENT SKETCH.

[gun reloads]OH, GOD, NO!

[gunfire]- [guttural moaning]

[wet noises]

- YOU THINK HE'SBADLY HURT, LARS?

- [flatulence]

- [dings]

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